I have been working with Cooper Golding since 2018, supporting owner Paula Golby manage her growing business as she moved form strength to strength as a result of her focus on high quality, tailored recruitment services.
With multiple customers and revenue streams business management was proving a challenge and reliable information was hard to find. With sales were set to treble Paula contacted me looking for better information to show how her rapidly growing business was performing and better systems to manage operations.
They use Xero as their accounting system, which allows them easy access and maintenance of their accounts information. However, like many businesses enjoying high sales growth they were constantly investing in additional personnel, marketing and equipment.
Paula needed clear and detailed analysis to ensure that the decisions she was taking delivered the cashflow and profitability she expected.
It was crucial that the solution should be easy to use and scale up. The most appropriate solution was to improve the information that Xero reported and to create a simple structure of spreadsheets to allow the in-depth analysis required by the team.
With reports that allowed Paula and her team to see how they were driving growth they grew the business beyond expectation for 2018 while maintaining their high levels of customer service. As we continue to work together we now have the information we need to be able to assess proposed changes to the business and make better, faster decisions for the future.
You can download the case study here: Case Study: Supporting Business Growth